Google Trusted Stores is an initiative that aims to provide the best shopping experience for online customers. A satisfied customer is a winning point for both the merchant and Google. Moreover, setting quality standards for web purchases raises confidence among online shoppers.
„ Setting specific and challenging goals boosts employee performance! ”
This is one of the most promoted practices in business management to motivate employees and increase their performance. There has been a lot of research in this area bringing scientific evidence that when employees are given clear goals they will do their best to reach that target, but not many discussions on the side effects of setting targets.