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Sustainability involves balancing economic, environmental, and social factors to ensure that the organization’s actions do not harm the planet, people, or future generations. Angela Hultberg, Kearney’s Global Sustainability Director, explains why sustainability must not be considered an afterthought and should be embedded in all organizational decisions.
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Compared to previous decades, the world has more innovative and safer cities that take better care of their citizens. A smart city represents an area that uses information and communication technology (ICT) to enhance administrative performance, disseminate information to the public, and boost the standard of services and the welfare of residents. A 2022 study reports that between 2000 and 2016, there was a global decline in the number of deaths from lower respiratory infections among children under the age of five, which fell by 54%, and roughly 13% overall.
Making a city smarter has been identified as the most effective method for enhancing residents’ quality of life and tackling urban challenges. According to a 2022 top from Ranking Royals, the smartest cities in the world have developed in the Nordic countries (namely Norway, Finland, and Denmark), Singapore, Switzerland, Taiwan, New Zealand, Spain, Austria, USA, and South Korea.
Boosting Sustainability and Citizens’ Wellness
While getting smarter, urban regions have implemented sustainable systems and tools that contribute to the Green Deal agreement. The EU Green Deal’s primary goal is to achieve climate neutrality as the first continent by 2050. That will lead to a cleaner environment, cheaper energy, smarter transportation, new jobs, and a better lifestyle. The strategies of smart cities aim to improve life quality for inhabitants by using innovative technologies and saving resources.
For example, in Graz, a smart city in Austria, energy efficiency is considered essential for future developments. In 2010, the “Smart City Graz” project, whose purpose was to transform the territory into a sustainable and energy-autonomous urban district, was launched.
Denmark demonstrates its strength and sustainability level by covering the needs for energy production without using foreign energy resources. It secures its place as the greenest country in the world by continuously practicing a sustainable economy. For instance, a 2020 case study presents one of the wealthiest areas in the world, a Danish island called Bornholm. Bornholm’s wealth comes from developing new energy market mechanisms to control energy networks with a high proportion of renewable energy resources.
To support sustainable initiatives and contribute to citizens’ welfare, Vitoria-Gasteiz city (Spain), the European Green Capital of 2012, launched a secure bicycle parking network called VGBiziz. It is a low-cost initiative comprising 9 parking sites for around 400 bikes (including electric and cargo bikes). In 2009, Valencia, Spain’s largest city, joined the Covenant of Mayors, and in 2010, it announced its first Sustainable Energy Action Plan (SEAP). The agreement should reduce GHG emissions by 40% by 2030 in accordance with the goals set forth by the Mayors’ Covenant on Climate and Energy Program. By using the VLCi Platform, a global platform for smart city management, Valencia moves forward with its Smart City Strategy.
In the 2022 Environmental Performance Index (EPI) rank, Denmark received the highest EPI score (77.90), with 14.90 points increase compared to last decade. The Environmental Performance Index is a tool for measuring the environmental performance of a state’s policies. The United Kingdom earned the second position with a very close score, 77.70. Finland occupied the third place with 76.50 points, followed by Malta (75.20), Sweden (72.70), and Luxembourg (72.30).
How to Monitor and Improve Citizens’ Wellness
Sustainability concerns not only the welfare of the planet, but also the well-being of its inhabitants. The environment can positively or negatively impact human health. People need good resources to evolve and stay healthy: fresh air, good food, and drinking water. But how can people know if they have all of these? To evaluate life quality, municipalities usually use publicly available and updated key performance indicators (KPIs), such as:
Since respiratory infections are influenced by air quality, specific KPIs for measuring the air level of pollution should be included in weather updates. Individuals that suffer from chronic respiratory conditions such as asthma and chronic obstructive pulmonary disease (COPD) are susceptible to the negative effects of air pollution. Asthma and COPD are aggravated and triggered by air pollution, raising respiratory morbidity and mortality. Also, cholera, diarrhea, dysentery, hepatitis A, typhoid, and polio are just a few of the illnesses that can spread due to contaminated water and poor sanitation. People are exposed to health risks when water and sanitation services are absent, unsatisfactory, or improperly managed.
Leaders can use key performance indicators to improve quality of life and make decisions based on the results. Some KPIs, which they can consider are:
By monitoring the energy-related KPIs, community leaders can see if they can satisfy the needs of citizens, using only renewable energy resources. Additionally, KPIs such as # Initiatives promoting greater environmental responsibility and % Current environmentally friendly projects help raise environmental protection awareness.
To advance your knowledge and skills among professionals in identifying most effective KPIs for your organization and its use in measuring performance, be a Certified KPI Professional and Practitioner. The certification in KPI Measurement courses of The KPI Institute are designed to help practitioners understand the KPI measurement challenges and ways to address them. Invite your colleagues and enroll now! For further information, visit kpiinstitute.org.
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An understanding of global business trends is essential these days. Changing international market structures and integrations can affect decision-making and strategies in the corporate environment.
New trends are percolating at the grassroots level. The role of trends may influence larger organizations over the coming years. Nowadays, adapting to new ways of working and workplaces is no longer a challenge for innovators and early adopters. Innovations in working style and work setup quickly become mainstream and rudimentary for most companies. Get ready to embrace these new approaches, or you may find that most other organizations already got it and moved on.
As suggested by Nobel Prize laureate Paul Krugman, ”Let us just consider climate change as the root of the whole problem lies in the carbon-dominated industry. To change it may give a strong impetus to the research and development of carbon-free energy resources and may open an era of new technological development.”
New trends come with several driving forces, such as the integration of corporate, economic liberalization, free trade, transfer of technology, corporate financial flows, and transnational companies.
All trends are affected by technology and vice-versa. Technological developments are and will be affected by social, economic, and marketing trends.
The rate of change in work and the workplace is shifting into a much higher gear. Today, work is conducted across an increasingly broad range of settings, geographies, and time frames propelled by four major trends. These trends can impact how sustainability is managed and the fulfillment of a sustainable corporate environment:
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The availability of enabling technologies and social collaboration tools. Technologies for collaborating with co-workers continue to become cheaper, easier to use, and ubiquitous. They are already being combined and synthesized into platforms that feature a wide range of tools to collaborate asynchronously and synchronously.
On the other hand, it becomes more difficult for workers to stay engaged and connected as they are more dispersed physically. So planners need to link conscious workplace strategies with social technologies and work policies to encourage socialization.
The shortage of knowledge workers. There will be a shortage of younger knowledge workers in the coming years. The Baby Boomer generation retires and younger workers take their place. Organizations will have to compete for workers who are more comfortable with and seek flexible work and alternative workplaces.
As for the solution, there’s a need for cultural change. The hardest part of changing the workplace is not the physical environment or technology but changing the people.
Knowledge workers are the core of an organization. They possess a high level of creativity and productivity. These workers are described as people who “think for a living.” Knowledge workers invent new products. They create and develop ideas and strategies rather than doing manual labor.
To sustain knowledge workers, they should be given platforms where they can nurture ideas and create. Also, knowledge workers need to have a working environment where voices and opinions can be shared during the planning process.
Knowledge workers are technology-dependent. So keeping up with the trends is a must for them. Allow them the choice of when, where, and how they are comfortable working. Let knowledge workers choose what working style and setup is beneficial as learning and growing are valuable for them while working.
The demand for more work flexibility. Workers will demand more work flexibility—the ability to decide how they should define and tackle specific problems and tasks and when and where work is done.
To develop a solution, corporations can adopt new workplace practices. With workers increasingly scattered geographically, work practices need to adapt because it is no longer possible to communicate casually with a distributed work team. Leaders need to formalize good work practices for the team.
The World Economic Forum predicts that we are on the cusp of a fourth industrial revolution. Technological, socioeconomic, and demographic shifts are transforming the way we work. These shifts have made flexibility important in the way individuals, teams, and organizations work.
There are many ways to incorporate flexibility into the corporate environment. These are the ability of employees to include the opportunity to change their working hours, work remotely, learn new software, and take on new roles. Flexibility also concerns employers as they need to assess strategy quickly according to the working style and personal needs of their employees.
Some companies are switching to a hybrid work setup. This means that employees will report to the office on specific days and work from home for the rest of the weeks. This system comes with challenges and inconveniences, such as communication issues, coordination in terms of schedule, and the availability of resources in both types of workstations.
Some companies are also configuring the office layout in response to the hybrid work setup. One of the drawbacks is not everyone will have their own desks in the office anymore. This change means that employees may encounter problems with accessing and moving the resources they need for work or making sure they have a spot each time they return to the office.
Before making any modifications to how work is done, organizations should establish a system that will harmonize the time, tasks, and resources of employees. It would help ensure that everyone’s goals are aligned and the workplace remains a happy and productive environment.
Pressure for more sustainable organizations and workstyles. Perhaps the 800-pound gorilla is the push for organizations to drastically reduce their carbon footprint, whether through regulations or market-driven incentives and disincentives.
Organizations will have to examine all major sources of greenhouse gas emissions, in relation to how, where, and when people work. Group locations, building efficiencies, commute patterns, and air travel practices must be observed.
Employees have different workstyles also. Some feel comfortable when working independently, and some are more productive when collaborating. Some employees are emotionally aware and create supportive work environments. Some are ideal and detailed-oriented workers.
Edelman Data x Intelligence, an independent research firm, conducted a survey among 31,092 full-time employed and self-employed workers across 31 markets between January 12, 2021 and January 25, 2021.
In 2021, some employees were given the freedom to choose where and when they work. While 67% of employees chose in-person work collaboration, 73% of 31,092 full-time and self-employed people decided to stay at home and continue to work remotely.
Sixty-six percent (66%) of leaders considered redesigning their office spaces to accommodate employees. The same study shows that leaders faced challenges and implemented changes just to give the best of both worlds to their employees.
If you would like to improve your knowledge in corporate sustainability, explore these sustainability-related publications: Sustainability Reporting, The Health, Safety, Security and Environment KPI Dictionary, The KPI Dictionary Volume I: Functional Areas, and The Resources KPI Dictionary.
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The world is moving towards a more sustainable business practice. Investors, advocacy groups, and academics have asked corporations to take on added purpose beyond the traditional pursuit of shareholder value. Even the business leaders from Business Roundtable stated that major companies are investing in their employees and communities because they realize it is the only way to achieve long-term success.
The fundamental concept behind this shift is the Triple Bottom Line (TBL), where companies must measure not only their financial performance but also their environmental and societal performance as well. The TBL concept is not new; the term had been coined by John Elkington in the 1990s. Later in 2003, Amanco pioneered in measuring the impact of its TBL strategy, building on the idea of Balanced Scorecard (BSC) from Kaplan and Norton. The new sustainability BSC included environmental and social dimensions in addition to the basic dimensions of the initial BSC.
Read More >> SBSC: Blending Sustainability With the Balanced Scorecard
In a recent article, Kaplan stated that the demands for sustainability today are even higher. In summary, there are three different perspectives from three main stakeholders categories:
The stakeholders have always played an important role in the business ecosystem. But in today’s post-pandemic era, the stakeholders expect even more from companies in terms of environment (e.g., sustainability, health) and social (e.g., inclusive, ethics, social welfare) aspects. As with any crisis, there are chances to learn and make a positive difference.
Read More >> The Balanced Scorecard Approach: Performance Management at the Departmental Level
This article aims to remind companies of the criticality of environment and social dimensions. Taking note of its importance, this might be the opportunity to revisit the idea of sustainability BSC. The sustainability BSC can be used as a groundwork for a future BSC that is environmentally, socially, and ethically responsible. For more on utilizing the Balanced Scorecard, The KPI Institute has developed the Certified Balanced Scorecard Management System Professional to help organizations maximize the tools’ potential.
Curious about more applications of the Balanced Scorecard? Click here.
As the world was reeling from the 2008 financial crisis, 3 years later Egypt became engulfed in regional turmoil as well, since the Arab Spring came to its land as well.
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