Posts Tagged ‘Performance Management’

The Boston Consulting Group (BCG) on New Digital Marketing

Written by Adelina Chelniciuc on December 21, 2010. Posted in Articles, Strategy

To enrich the picture on new marketing realities that we have tackled in several previous blog posts, we discuss the insights from the Boston Consulting Group (BCG) outlined in the report called The CMO’s Imperative. Tackling New Digital Realities. As its title suggestively indicates, the report presents the main recent developments in the practice of marketing enhanced by the new digital media (such as social media or mobile advertising), based on the results of The BCG Future of Marketing and Advertising Study, 2010.

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On data quality and crowdsourcing: Calvin and Hobbes

Written by Mihai Toma on December 17, 2010. Posted in Articles, Organisational performance

While 15 years old, the cartoon above illustrates the issues with data quality in business intelligence, performance measurement and benchmarking initiatives.

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Social Media for Business in 2010

Written by Adelina Chelniciuc on December 10, 2010. Posted in Articles, Strategy

Social media is infiltrating the business world, not only a tool used for personal interaction in the online medium, but also a powerful marketing resource that companies can use, at very low costs, to increase their visibility and improve their customer relations.

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Measuring the performance of China’s Booming Skyscraper Industry

Written by Adelina Chelniciuc on December 6, 2010. Posted in Around the world, Articles, KPI

Whist the recent financial crisis has caused most of the cities around the globe such as Chicago, Moscow and Dubai to put their plans for new skyscrapers on hold, China seems to be doing the exact opposite with more construction work being carried out (McDonald, 2010).

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Desired State of Evolution – the newest instrument in the managerial toolkit

Written by Adelina Chelniciuc on October 29, 2010. Posted in Articles, Organisational performance

The pursuit of organizational clarity and alignment towards a strategic direction has preoccupied researchers and practitioners for many decades. Especially over the last 50 years, a variety of management concepts have been popularized and adopted by organizations with more or less success.

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