Let’s Do It! – Clean a Country in One Day – Performance Measurement Case Study
The “Let’s do it! ” initiative, a country clean-up project, was born in Estonia in 2008. By mobilizing the wider community, a team of volunteers succeeded in cleaning the waste deposited in many places across the country. Realized exclusively with volunteers, good-will and with the support of technology, the project was of a great success, replicated or in the process of being replicated in 7 other countries: Latvia, Lithuania, Romania, Slovenia, Portugal, India and Italy.
