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Sometimes it can be difficult to predict marketing performance and there are cases when expensive campaigns might not bring the desired results. Hence, marketing research and benchmarking represent important aspects that can help organizations not only measure their performance, but also find ways to predict and improve it.
As all businesses are in a continuous search for improving their organizational processes, one of the main actions that needs to be taken for seeing quality improvements and achieving a superior level of performance is closing the gaps. Improvement refers to the process through which performance gaps are actually closed, so that a company is […]
There is no doubt that effective data visualization shifts the balance between perception and cognition. It determines the use of the visual cortex at a higher capacity and the viewer understands the presented information much better and quicker and is able to make a better decision based on these findings.
The guru session “Introducing the future of HR” was offered, on the third day of the HR Summit and Expo 2014, by Dave Ulrich, Professor at the Ross School of Business, University of Michigan, author and one of the most influential people in HR, according to HR Magazine.
The first day of the event brought together thousands of HR professionals around the world and more than 20 speakers. The 21 seminars were organized as parallel sessions that took place in 3 different conference rooms. The topics were connected to the main interest points of the summit:
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