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The rise of the internet has led to the birth of the most prolific marketing stage in history: social media. Different from its predecessors by its vast reach, usability and availability, social media has changed the worldwide marketing stage. Any company has the ability to promote its products or services and more importantly, its brand, […]
In healthcare, performance measurement is very important as many lives depend on the doctors’ performance, and therefore, process perfection should be promoted in this domain, together with productivity. Moreover, the hospital administration needs to know where the hospital is heading; they have to plan the budget, thus being important to consider how much money to […]
Agenda Saturday 16 March Sunday 17 March Monday 18 March Tuesday 19 March Wednesday 20 March Thursday 21 March AM Pre-Forum workshops Strategy Summit Kaplan-Norton Masterclass BSC Forum BSC Forum PM Private Sector Stream Government Stream How-To Clinics There is one day left until the start of the Balanced Scorecard & Strategy Summit held in Dubai, at […]
smartKPIs.com Performance Architect update 38/2011 As we are half way through 2011, it is an excellent time to take stock of the trends shaping up in the performance management space this year.
Although argued that marketing, as functional area, generates rather intangible outcomes, thus assessment being quite problematic, our series of blog posts on marketing put under attention metrics that capture performance in various marketing dimensions.
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