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Digital Analytics: redefining business performance

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Analytics

In the digital world, the need to better understand marketing actions has generated the apparition of a new concept: analytics. One year after Forbes proclaimed 2014 the year of the analytics, the importance of the discipline has not dropped one bit: with the ever increasing role of the digital element in our lives, marketers continue to require insights into what the impact of their campaigns is, how users respond to marketing messages, or how often websites are visited, and so on.

Time management – a challenge for productivity

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Time

Time management has always been one of the most challenging issues to be dealt with, especially nowadays, when the sense of time passed is one of the most commonly experienced feelings. The rush of day-to-day life became the struggle for reaching that sense of living the moment. At some point in life, every person should have gone to a time management class, read a book, or used an electronic day planner to organize, or to prioritize time.

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