The number one obstacle to innovation is represented by unsupported culture. However, organizations that support a culture of innovation are generally value-driven, customer-focused, and implement strategies that are developed through complex interactions with customers, employees and other partners.
Moreover, they always try to identify where they stand on the market and manage what is to be done to improve their results through performance improvement methodologies such as benchmarking.
In the past years, the buyer-supplier relationship has been skewed a bit, favouring the latter more often. There are a number of reason that have led to this shift.
The normal resource-based economy is slowly changing to a knowledge-based one. Successful companies do not only depend on their resources, but also on the creativity of their employees.
