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A visual representation of the Balanced Scorecard concept

Written by Andreea Vecerdea on . Posted in Articles, Balanced Scorecard

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Balanced Scorecard

There are many popular figures representing the Balanced Scorecard concept. Perhaps the most famous one is the one illustrating the four traditional perspectives, with corresponding questions and related objectives, measures, targets and initiatives.

Strategy Execution and the Balanced Scorecard – insights from Harvard Business School Professor Robert Kaplan from his 2010 visit to Australia
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